Red roses are never wrong. They are also the answer everyone expects, which is exactly why the bouquets that land hardest are usually the ones that show you thought past them.
Here is how we think about a romantic bouquet, from a shop that has been building them on Boulevard Saint-Laurent since 1993.
Beyond the red rose
Red roses say romantic love plainly, and sometimes plainly is the point. A first Valentine's Day, a proposal, an apology that needs no interpretation. But the seasons offer other vocabularies, and using the one that matches the month makes the gesture look considered rather than ordered.
| Spring | Tulips in pink or red, and ranunculus when we find beautiful ones. Soft, fresh, and right for something that is just beginning. |
| Summer | Peonies for the three weeks they are local, garden roses, spray roses and lisianthus. The most abundant and the most generous-looking bouquets of the year. |
| Autumn | Roses that deepen as the nights cool, burgundy and warm orange, with chrysanthemums whose heads look closer to a dahlia than to anything you have seen in a supermarket. |
| Winter | White roses and white calla lilies against a grey month, and amaryllis through the year-end holidays for something more dramatic. |
If you want the classic done properly, our guide to rose bouquets covers the varieties we keep and what 12, 18, 24 or 30 stems each say.
Size says something too
An abundant bouquet suits the grand moments: an anniversary, a proposal, a milestone worth marking out loud.
A smaller, well-chosen posy often says more in a new relationship, or as a bouquet that arrives on no particular day. Restraint reads as attention rather than as budget, provided the flowers themselves are good.
The one that made the evening
A client was marking the anniversary of a first date, at the same small bistro on the Plateau where it happened. He told us that in the order, and we built something with the slightly vintage feeling of the place, waiting on the table when they arrived. He said afterwards that it was not the flowers so much as the fact that the evening had been thought about twice.
Where to send it
Home is the simplest and the most private. If nobody will be there, give us a mobile number for the recipient in the order.
A restaurant is the most cinematic, and the one that needs the most care. Call the restaurant yourself first to make sure they will accept it, then put the recipient's first and last name in the name fields, the restaurant in the company field, its address on the first line, and the reservation time on the second.
A workplace is a public declaration. Wonderful in some couples and mortifying in others. If you are not certain which, send it home.
The card is the part they keep
The bouquet is photographed. The card goes in a drawer and stays there. Write the specific thing rather than the general one: the evening, the habit, the small detail nobody else would name.
Every order includes a printed card at no charge. Type it in the card field at checkout and we print it here.
Say it with the right flowers
It all happens in the order: choose the bouquet, pick the delivery date, and tell us the occasion in the notes. We build it here on the morning it goes out, and we will match the season to the moment.
Discover our romantic bouquets, our roses and our luxury collection, each arranged by hand in our workshop on the day it is delivered, in Montreal, Laval and on the South Shore.
